Curriculum
Experience
Senior Product Designer
HUB XP (Afya Medicine)
Sep 2024 - Dec 2024
*3-month one-off project
(Remote)
-
Worked in the logged-in area squad of the Afya portal, developing interactive and responsive prototypes for different devices (desktop, tablet and cell phone – Android and iOS) with interactions and animations in Figma.
-
Conducted usability research with end users through interviews in Teams, validating new features and identifying opportunities for improvement.
-
Conducted research with the internal team to detect improvements in the Design System, resulting in the structuring of a redesign project as a future vision.
-
Participated in the complete design process, from benchmarking and desk research to the launch of the MVP, presenting results to management.
Head Designer
Minha Faxina App
Mar 2023 – Sep 2024
(Remote)
Developed and launched an original application (Figma/Bubble) to solve the problems of users who hire residential cleaning services, reaching 1,000 downloads in the first month.
Implemented a 100% automated and innovative solution for Android, registered with INPI and validated in the market.
Senior Product Designer
Bplus (AXS Solar Energy)
Jun 2023 – Jun 2024
(Remote)
Developed a mobile solution (Android and IOS) for representatives of the solar energy sector, optimizing the professionals' journey and directly impacting lead conversion.
Conducted benchmarking and usability testing on the platform, resulting in a redesign that increased user satisfaction.
Led the Go Green portal project, working in all phases of product development, from roadmap, benchmark, prototyping, validation and launch, working directly with stakeholders.
Senior Product Designer
Connectis (BB Bank)
Sep 2022 – Jan 2023
(Remote)
Conducted benchmarking and interviews with internal users to detect opportunities for improvement and innovation, also meeting business interests.
Optimized credit flows in development (card area), reducing approval time via mobile app (Android and IOS).
Senior Product Designer
Capgemini (BB Bank)
Nov 2021 – Sep 2022
(Remote)
-
Conducted usability testing with Maze and interviews with internal and external users to innovate with the business strategy area.
-
Worked with the Banco do Brasil business team (technology managers and directors), presenting the pain points of end users, opportunities for improvement and collaborating on the future vision.
-
Optimized credit and investment solutions for mobile (Android and iOS) which increased the adoption rate and satisfaction of end users.
-
Also collaborated with Capgemini in an external candidate selection process, conducting interviews and analyzing profiles.
Education
Master’s in Visual Arts and Education
University of Granada (UGR), Spain (2014)
Bachelor's Degree in Product Design
Federal Institute of Santa Catarina (IFSC), Brazil (2012)
Digital Product Leadership
Tera, Brazil (2025)
Skills
-
Design and Prototyping : Figma, Adobe XD, Maze, Photoshop, Mobile, IOS, Design System.
-
Agile Methodologies : Scrum, Kanban, Lean Inception.
-
Data Analysis and Metrics : Power BI, A/B Testing, Usability Testing, OKRs, KPIs, CES, CSAT, NPS.
-
Management Tools : Trello, Jira, Miro, Teams, Office 365, ChatGPT, Gemini (Google AI).
-
Languages : Portuguese (native), Spanish (C2), English (B2).